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Media Strategist

Media Strategist Job Description

The Media Strategist (MS) is responsible for strategic planning for the Media Department of Lakeland Church and reports to the Executive Pastor.


Produce clarity for all media at Lakeland
Produce strategic plans for social media
Produce playbooks for marketing and communication
Produce projects that will create and distribute the hope of Jesus
Produce new and innovative media plans for the Church that rivals the marketplace
Oversee execution of media strategies and projects

Strong understanding of inbound marketing and content strategies for connecting with people and leading them on a journey
Leadership experience, including developing, mentoring, and obtaining results through a team
Strong analytical skills/data-driven thinking
Ability to manage a digital marketing budget
Effective communication skills—verbal and written
A strong Lakeland DNA match

This job description in no way states or implies that the ESSENTIAL DUTIES AND RESPONSIBILITIES are the only responsibilities of this position. The employee is required to follow any other reasonable instruction and perform any other reasonable duties at the request of the Executive Pastor.